Websites and landing pages that actually convert.
We build B2B websites on WordPress — conversion-first, properly instrumented with GA4/GTM, fast by Core Web Vitals standards and ready to connect to your CRM or marketing automation from day one. A site that generates enquiries, not just compliments.
Selected projects — B2B websites and landing pages.
A selection of full websites and campaign landing pages from our portfolio — industrial machinery, construction, and B2B services. We have delivered significantly more; these are representative examples.
Product site for a Polish premium garden tools brand.
Dedicated dealer site for the Yanmar machinery line at Gravit.
Catalogue site for a dealer of Solis, LS Tractor and Krone machinery.
House builder site built around a free quote as the primary conversion.
Event site with attendee registration for the Polish Potato Fair.
Rental company site for construction, agricultural and municipal machinery.
Corporate site for a Polish agricultural machinery manufacturer established in 1882.
Sales landing page for agricultural trailers available from stock.
Launch landing page for the KIOTI HX 100 HP tractor.
Service landing page for a premium car detailing studio.
Product landing page for a Kubota tractor and mower dealer.
A website should not just look good — it should deliver numbers.
Four projects, four sets of GA4 data. We compare the period after launch against the period before — without cherry-picking convenient date ranges.
New site with full GA4/GTM instrumentation. Comparison: 7 months post-launch vs 7 months before.
- sessions — 143,656 vs 93,485
- +53.67%
- key events (conversions) — 39,979
- +134.26%
- key event rate — 13.57%
- +52.93%
- active users year-on-year
- +108.79%
New site and seasonal campaign landing page. Two comparable periods compared.
- sessions — 93,637 vs 3,410
- +2,646%
- active users — 62,771
- +2,797%
- new users — 60,899
- +2,717%
- engaged sessions
- 53,187
SEO and speed-focused redesign. Comparison: same period one year prior.
- sessions — 716,150 vs 418,639
- +71.07%
- engaged sessions — 499,555
- +80.21%
- engagement rate (+5.34%)
- 69.76%
Built from zero — first weeks after launch, no domain history, no existing customer base.
- sessions from launch
- 3,268
- active users
- 2,646
- engagement rate
- 56.92%
- average engaged session duration
- 42 s
Data from Google Analytics 4, equal-length period comparisons. Client names and campaign details are shared in a call — we show live GA4 panels, not screenshots.
Start with the business goal — not the design
We begin with what the site needs to do: generate leads, drive catalogue enquiries, support a product launch. Structure and user journeys follow that brief — not the other way around.
What you get with a conversion-designed website.
A site from AW is a sales asset, not a brochure — fast, measurable and legally compliant from day one.
Speed measured against Core Web Vitals
Performance is a project requirement, not a nice-to-have. A fast site means better Google rankings and fewer abandoned mobile sessions.
GDPR-compliant and WCAG-accessible from day one
Consent management, privacy policies, screen-reader accessibility and correct colour contrast are part of every build — not a compliance sprint after launch.
The site as part of your sales funnel
We deliver a conversion asset, not a brochure. Depending on project scope, the site collects leads via a tracked contact form; broader builds connect to your campaigns, automation and CRM.
Full code ownership and documentation
All code, credentials and documentation handed over at close. You decide what happens next — continue with us, manage it in-house or bring in another team.
Stack chosen to fit the site — not the other way round.
We build business websites on WordPress — custom design, self-managed content and performance optimisation built in. Correct conversion tracking from day one, always.
WordPress
Business and catalogue sites on the world's most widely adopted CMS — your team edits content without touching a developer.
Core Web Vitals
Load speed as a project requirement — fewer abandoned sessions, better Google.
Marketing automation
Optional integration — leads enter nurture sequences, not a shared inbox.
CRM
Optional integration — enquiries reach the right salesperson with source attribution.
GA4 / GTM
Correct conversion tracking from day one, not retrofitted after launch.
A WordPress site that actually delivers results?
Send a short brief and we will prepare a tailored quote.
Custom sections — standing out from the competition.
When you need to go beyond a standard layout, we design bespoke interactive sections — for example an AI chat or other purpose-built features matched to your business. Scope and format are defined individually at brief stage.
Website cost — three engagement scopes.
We quote individually after a short brief. The three scopes below structure the budget conversation from the first contact.
Landing page
One page, one goal — for a campaign, product launch or seasonal offer.
- Dedicated campaign UI design
- Enquiry form with conversion tracking
- GA4/GTM integration
- Load speed optimisation
Business site
A full company website — services, portfolio, expert content and multiple contact paths.
- Information architecture and UI design from scratch
- WordPress CMS — self-managed content editing
- Technical SEO and keyword structure
- Optional CRM and marketing automation integration
Catalogue site
An expanded site with a product or machinery catalogue, filtering and integrations.
- Filterable catalogue with product cards
- External system integrations
- Core Web Vitals performance standard
- Post-launch development support
Common questions about building websites and landing pages.
How long does a website or landing page take to build?
Timeline depends on three factors: number of pages, integration scope (CRM, marketing automation, external systems) and how quickly materials are approved on your side. A landing page has the shortest cycle; a full product catalogue site the longest. We commit to specific milestone dates in the brief and write them into the contract.
Do we get full ownership of the code and all access credentials?
Yes — full code ownership, all admin credentials and documentation are handed over at project close. We do not lock you in: you can continue with us, bring the work in-house or move to another agency. That is what a fair contract looks like.
Will the site integrate with our CRM and marketing automation?
GA4/GTM analytics and basic lead handling — contact forms with enquiry routing — are included in every build. Advanced CRM and marketing automation integration (e.g. GetResponse, HubSpot) is priced separately based on scope.
What technology do you build on?
We build business websites on WordPress — the world's most widely adopted CMS, which means your team can edit content without a developer. Every build is optimised for Core Web Vitals: a lean custom theme, only the plugins that earn their place and correct conversion tracking from day one.
What does a B2B website cost?
Cost scales with scope: a landing page is the lowest entry point, a business site is mid-range and a full product catalogue with integrations is higher. We prepare a specific quote after a short brief — send us the form or book a call with Piotr.
Tell us the brief — we will quote the build and recommend the right scope.
Short call or a form — your choice. No hard sell, no generic deck. A specific recommendation based on your goals.